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NHRA, GAMEMILL, AND CONCRETE ANNOUNCE NHRA GAME

October 17, 2025 by

 

NHRA, GameMill Entertainment, and Concrete Software Announce Official NHRA Drag Racing Mobile Game Coming Summer 2026

INDIANAPOLIS (Oct. 16, 2025) – The National Hot Rod Association (NHRA), in collaboration with Concrete Software and GameMill Entertainment, today announced the development of the official NHRA Drag Racing mobile game, launching worldwide on iOS and Android in Summer 2026.

Built on 75 years of NHRA drag racing history and designed for both lifelong fans and gamers, the new title captures the speed, strategy, and adrenaline of NHRA drag racing —bringing the roar of nitro and the rush of the dragstrip straight to players’ phones.

The Legacy Comes to Life

“You’ve heard the roar. You’ve smelled the nitro. You’ve lived the rush. Now it’s coming to your phone,” said Keith Pichelman, CEO of Concrete Software. “We are honored to partner with the NHRA to deliver an authentic experience that celebrates the sport’s legacy while making it exciting and accessible to racing fans and gamers everywhere.”

The NHRA Drag Racing mobile game will feature current NHRA stars, Top Fuel dragsters, and Funny Cars, as well as classic cars, legendary builds, and strategic car building gameplay where players put the right parts in the right cars and assemble crew members to maximize strengths or offset weaknesses. Combined with authentic staging and skill-based shifting mechanics, players will experience NHRA drag racing competition that rewards timing, precision, and smart strategy.

Built by Fans, For Fans

Unlike typical racing apps, this title is deeply rooted in NHRA drag racing culture while welcoming a global audience of racing fans, motorsports enthusiasts, and sports gaming players. Whether you’ve stood trackside at NHRA events for decades, competed in racing games, or just love going fast, this mobile game offers new ways to engage with the sport.

Key features include:

  • Authentic racing mechanics: strategic car building and skill-based shifting
  • Legendary vehicles from NHRA’s rich 75-year history
  • Current stars, cars and tracks
  • A car and crew system that rewards smart choices and competitive strategy
  • Community-driven gameplay honoring drivers, builds, and stories
  • A loyal fan hub to share memories, milestones, and passion for NHRA drag racing

Stay Involved – From Day One

Fans and players alike can sign up now for the NHRA Drag Racing Newsletter to receive exclusive updates, early development insights, and opportunities for beta access ahead of the official launch.

👉 Sign up here: Sign Up

The NHRA Community Drives This

The new NHRA mobile game is more than entertainment—it’s an extension of the NHRA community and a celebration of motorsports culture. It’s designed for the fans who fix their own cars, the gamers who thrive on competition, and anyone who wants to experience the thrill of the starting line.

“This project has been about honoring the authenticity of the NHRA and giving fans a mobile game that reflects their dedication and passion for NHRA drag racing,” said Glen Cromwell, NHRA President. “As we prepare to celebrate our 75th anniversary, we couldn’t be more excited to bring this experience to life.”

For more information on NHRA, please visit www.NHRA.com.

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